Hello! Im Andy, Digital Marketer by day and imperfect Eco Conscious Side Hustler by night! Im 20 something with a passion for business and taking small steps to creating a eco conscious lifestyle for myself and my partner, Ben. You will usually find me exercising, watching Netflix, eating popcorn or working on this little passion of mine, Upwards & Co!
I have always been interested in sustainability and living with 'less waste' in my life but I was always so overwhelmed by the thought of it. It was a snow-ball effect where I would start to think about all the items in my life that weren't plastic free or the fact that I had used 5 disposable coffee cups that week and then I would stress... Then I read this quote "we don't need a handful of people doing zero waste perfectly, we need millions of people doing it imperfectly" and then it clicked - I don't need to be a pro at this! And I want to share that message with like minded people and help you make better choices. If all you do for 3 months is buy a reusable coffee cup and refuse the disposable ones - I want to give you the biggest hug (post covid obviously) and tell you, you're a legend and you're doing great!
My aim is to create a one-stop-shop for authentic, low impact, ethically sourced and cruelty free products at an affordable price. I want to make this environmental solution COOL and TRENDY and encourage people to make small changes in their day to day lives. #itscooltobekind
I hope you love these products as much as I do! xx
OH, and one more thing...